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Data Analytics for Marketing Professionals
Join us in our online “Data Analytics for Marketers” workshop. This insightful and interactive workshop lasts for 1 hour and it is now free for our promotional launch. Learn how to create visualisation from your marketing data using Power Bi and Data Analytics techniques, this has been prepared for different knowledge levels and contains a…
Description
Workshop: Data Analytics for Marketing Professionals
Date: August 30, 2024
Time: 10:00 AM NZT | 8:00 AM AEST
Duration: 1 hour
Platform: Microsoft Teams
Workshop Overview:
Join us for this unique, hands-on workshop for marketers and advertising professionals. Learn how to leverage the power of data analytics to drive your marketing strategies and create impactful dashboards using LinkedIn data from your company website or personal profile.
Limited Spots Available – Register Now!
Agenda:
- Introduction to Data Analytics for Marketers (10 minutes)
- Overview of data analytics
- Importance of data-driven marketing
- Collecting and Preparing LinkedIn Data (10 minutes)
- Extracting data from your company’s LinkedIn page
- Data cleaning and preparation
- Creating a Simple Dashboard (15 minutes)
- Introduction to dashboard elements
- Step-by-step guide to creating a basic dashboard using Power BI
- Key Metrics for Marketers (10 minutes)
- Identifying important metrics
- How to interpret and act on these metrics
- Q&A and Live Demonstration (15 minutes)
- Answering participant questions
- Demonstrating additional tips and tricks
Special Offer:
Normally priced at US$169, this workshop is now available for free as part of our promotional launch.
Who Should Attend:
- Marketing professionals with minimal or intermediate knowledge of data analytics
- Advertising professionals looking to leverage data for better campaign performance
- Anyone interested in learning how to create impactful dashboards
What You Will Learn:
- How to extract and prepare LinkedIn data for analysis
- Step-by-step creation of a basic marketing dashboard using Power BI
- Key marketing metrics to track and their significance
- Practical tips for interpreting data to inform marketing strategies
Requirements:
- Software: Ensure you have Power BI installed on your computer. A free version is available. (how to install Power BI)
- Materials: Sample files and a template will be provided to all participants.
How to Join:
- Register: Sign up for the workshop using the registration form on our website.
- Prepare: Ensure you have Power BI installed on your computer.
- Join: You will receive a Teams meeting link via email upon registration.
Registration:
Click here to register for the “Data Analytics for Marketers” workshop.
About Excel in BI:
Excel in BI provides data training services to help companies leverage their data and enhance their teams’ skills. We specialise in simplifying complex concepts, making them approachable and easy to understand, enabling you to succeed in your career and business ventures.
About the Instructor:
Our experienced data specialist in corporate and industrial sectors enriches our workshops with firsthand insights. His Microsoft Associate Certifications in Power BI and Azure Data Engineer validate his expertise in cloud solutions and data analytics, ensuring top-notch instruction for participants.
Ramon Zamorano
Senior Data Specialist
https://www.linkedin.com/in/razamorano
Contact Us:
For more information, feel free to contact us at:
- Email: contact@excelinbi.com
By registering for this workshop, you agree to be contacted by Excel in BI for potential follow-up and offers related to our services.
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